Before the spring season gets well and truly underway, fashionistas all over the globe will have one eye open on London Fashion Week this February, getting inspiration for their next wardrobe additions. The event has been hosted by The British Fashion Council since 1984, when it started in a simple West London car park. Since then, it has gained substantial prominence in the world of global fashion exhibition.
Today attendees are invited to watch some of the finest names in fashion showcase their creations; a far cry from a small scale event hosted in a car park. Read on to find out what to expect at February’s London Fashion Week 2020.
What’s New at February’s London Fashion Week?
The first of two annual fashion weeks, London Fashion Week February 2020 brings with it an important change; the Positive Fashion Exhibition.
The Positive Fashion Exhibition
At LFW 2020, The Designer Showroom has been transformed into a space focussing on ‘positive fashion’; that is, sustainability, equality & diversity, and craftsmanship & community.
The exhibition will showcase brands and immersive experiences that explore positive fashion, including demonstrations and talks. The idea is to inspire guests to think differently about fashion.
They will learn about how things are made, important global positive fashion stories, and about changes in the industry. Exhibitions include:
“Choose Love” – an initiative that started in 2015 with a view to support immigrants in the so-called Calais Jungle, today the Choose Love / Help Refugees campaign supports displaced people all over the world. Choose Love t-shirts designed by Katherine Hamnett are climate-neutral and made of 100% organic cotton, and will be available to buy at LFW 2020.
“bareMinerals” – this well-loved make-up and skincare brand are renowned for using clean, ‘good-from-the-earth’ ingredients. Their philosophy centres on purity, and so products are free from harsh chemicals and unnecessary additives.
“Stay Wild” – a swimwear brand who pride themselves on inclusivity, designing swimwear to flatter all body types. Stay Wild swimwear is made using regenerated ocean plastic, so consumers can choose to make an ethical yet fashionable choice.
LFW Show Schedule
Find out what’s on and when with our breakdown of the six days of London Fashion Week February 2020:
Thursday 13th February
- 6pm – 8.30pm: INSTANT, Renata Brenha AW20 Collection & Book Launch
- 6pm – 9pm: A Celebration of Canadian Design FW20
- 6.30pm – 8.30pm: Margaret Howell MH50 Preview Reception
- 6.30pm – 9pm: Wolf & Badger celebrate their 10th Year Anniversary
- 7pm: Roberta Einer AW20 Dinner
Friday 14th February
- 8am: London Fashion Week Official Opening
- 9am: Yuhan Wang
- 9.30am – 11.30am: BRICKS Talks ‘Rise Together Issue’
- 10am – 5pm: Mulberry
- 10am – 6pm: Amanda Wakeley
- 11am: On|Off Presents
- 1pm: Ashley Williams
- 1.30pm – 3.30pm: NEWGEN ONE TO WATCH: EFTYCHIA
- 2pm: 16Arlington
- 2pm – 4pm: Evening Standard Private Reception
- 3pm: Richard Malone
- 4pm: Shrimps
- 4.30pm – 5.30pm: Vivienne Westwood
- 5pm: Charlotte Knowles
- 5.30pm – 7.30pm: Di Petsa
- 5.30pm – 7.30pm: Temperley London
- 6pm: University of Westminster BA
- 7pm: Matty Bovan
- 8pm: Central Saint Martins MA Fashion
- 8.30pm – 9pm: FADTalents & Two Point Two Runway
- 8.30pm – 9pm: TOBEFRANK x Amy Molyneaux
- 8.30pm – 9.15pm: Agne Kuzmickaite
- 8.30pm – 10.30pm: Fashion Hong Kong – Fashion Presentation & Cocktail Reception
- 8.30pm – 10.30pm: Natasha Zinko x DUOltd FW20 After Party
- 8.30pm – 10.30pm: Malan Breton
- 8.30pm: On|Off LWF Party
- 11pm: HE.SHE.THEY. X HARPIES
- 11pm: Volt Extradate 01 / London
Saturday 15th February
- 9am: ASAI
- 9.30am – 11.30am: LUEDER
- 10am: Petar Petrov
- 10.30am – 12.30pm: Temperley London
- 11am: Fashion East
- 11.30am – 1.30pm: Phoebe English
- 12pm: TOGA
- 1pm – 3pm: Temperley London
- 1pm: Marques’Almeida
- 1.30pm – 3.30pm: UNDERAGE
- 2pm: Molly Goddard
- 3pm: Dilara Findikoglu
- 3.30pm – 5.30pm: Temperley London
- 3.30pm – 5.30pm: RIXO
- 4pm: DAVID KOMA
- 5pm: Halpern
- 5.30pm – 7.30pm: Aro Archive presents Yohi Yamamoto 1983 – 2016
- 5.30pm – 7.30pm: Stephen Jones Millinery
- 6pm – 8pm: Temperley London
- 6pm: REJINA PYO
- 7pm: A.W.A.K.E. MODE
- 8pm: Richard Quinn
- 8.30pm – 9.30pm: DB Berdan
- 8.30pm – 10pm: Launch of Sabirah by Deborah Latouche – Beautifully Modest AW20
- 8.30pm – 10.30pm: India Day by The High Commission of India event curated by London School of Trends & INIFD Corporate
- 8.30pm – 10.30pm: L Saha Autumn Winter 20 Showcase
- 8.30pm: Jiri Kalfar Fashion Show
- 9pm – 10pm: Luis de Javier
Sunday 16th February
- 9am: BOSIDENG
- 9.30am – 11.30am: Katie Ann McGuigan
- 10am: Victoria Beckham
- 11am: Preen by Thornton Bregazzi
- 11.30am – 6pm: Liberty
- 12pm: Roland Mouret
- 12.30pm – 2.30pm: De La Vali
- 12.30pm – 2.30pm: OSMAN
- 1pm: Margaret Howell
- 1.30pm – 4.30pm: Aspinal of London
- 2pm: Emilia Wickstead
- 3pm – 5pm: De La Vali
- 3pm: ROKSANDA
- 3pm – 7.30pm: Fashion Revolution DiscoMAKE
- 4pm: Chalayan
- 5pm: Simone Rocha
- 5.30pm – 7.30pm: De La Vali
- 6pm: MM6 Maison Margiela
- 7pm: Pam Hogg
- 8pm: Tommy Hilfiger
- 8.30pm – 9.30pm: Johan Ku AW20
- 8.30pm – 9.30pm: Simon Mo
- 8.30pm – 10pm: Mithridate AW2020 Cocktail Party
- 8.30pm – 10.30pm: AADNEVIK Fashion Show
- 8.30pm – 11pm: JADED LIFE COLLECTIVE LFW SHOWCASE
- 9pm – 10pm: Ethical Designer Showcase featuring Oh Polly
- 9pm: Buzz Talent Presents Let it Bee . . . Mode 2020
Monday 17th February
- 8am – 9am: SUSTAINABLE DESIGN SCANDINAVIAN STYLE
- 9am: Paula Knorr
- 10am: Huishan Zhang
- 11am: ERDEM
- 11.30am – 12.30pm: Paul Costelloe
- 12pm: BORA AKSU
- 12.30pm – 2.30pm: Edeline Lee
- 1pm: JW Anderson
- 2.30pm – 4.30pm: Johnstons of Elgin
- 3pm: Christopher Kane
- 5pm: Burberry
- 5.30pm – 7.30pm: Olivia Rubin
- 7pm: The Woolmark Prize
- 8pm: Ashish
- 8.30pm – 9pm: APUJAN Autumn/Winter 2020
- 8.30pm – 10pm: LU VIXEN presentation
- 8.30pm: Anya Hindmarch Private Event
- 10pm: LOVE Magazine LFW Private Party
Tuesday 18th February
- 9am: Mark Fast
- 10am: DAKS
- 12pm: Bobby Adley
- TBC: The Queen Elizabeth II Award for British Design
The venue for London Fashion Week in February 2020 is The Store X on the Strand. If you’ll be heading to London for fashion week events, stay over at our Langham Court Hotel or Fitzrovia Hotel, both of which are just 20 minutes from the venue.
